Articles

Multilingual Search Engine Optimization
Keywords Rarely Translate Literally

Keywords Rarely Translate Literally

When considering “going global” - when contemplating publishing multilingual material online – when developing a true presence on foreign search engines, the accuracy of the keyword strategy is crucial and should be viewed as a top priority. In fact, when targeting...

Link-building Should Be Performed “In-House”

Link-building Should Be Performed “In-House”

In today’s internet context, link-building should be performed in-house, in most cases. The problem has always been “Where do I start? Article submissions? How does it work? Social networking? How could my website benefit from that? Directory submissions? What’s that...