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FAQ #1: What are the objectives and goals of our seminars?
The objective of our seminars is for you to be armed with a concrete SEO knowledge which can be applied to your website immediately.
If you are responsible for content management, you will know how to improve the content of your site to get better rankings – If you are a webmaster, we will give you all the tools for designing search engine friendly websites – If you are in charge of marketing, you will understand how your regular web promotions, new products, and other various ongoing changes may affect your rankings – If you are working with an SEO agency, in light of the knowledge that you will get from our seminar, you will be able to evaluate what your website needs precisely to rank better. You will be able to benchmark if the previous work performed to date was appropriate and you will know what could be implemented for better rankings.
Regardless of your involvement with the web, you will leave our seminar with a knowledge of SEO which can be utilized for your benefit immediately. Our goal is for you to leave our show feeling comfortable to the extent that you could say, “SEO is really not as complicated as I thought....”! You will feel empowered by what you will learn during our 4-hour educational workshop.
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FAQ #2: I already use the services of a qualified SEO agency...why should I come to your seminars?
In today’s internet context, it is mainly the content of your website itself which defines your ranking eligibility. The text featured on your site, the way your pages interlink among one another, the reciprocal links to your site, the one-way links to your site, etc., but ultimately the main ranking criteria is the content of your website. An SEO agency can only contribute to your success, but it is definitely a team work. By knowing how to make your website more search engine friendly, you will effort an online platform which will make the work of your SEO agency more efficient.
During our seminars you will learn how to evaluate the quality of the SEO work which has been performed to date on your website: Has the SEO agency you hired done their job properly? Are the people that you are currently working with doing everything it takes? By knowing what your website needs, you will know what to order and how to develop a more constructive and fruitful collaboration with your existing SEO team.
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FAQ #3: I am new to the world of SEO...Are these seminars for me, or is the information too technical?
If you are new to the world of SEO there is, of course, a certain basic terminology to be familiar with. But do not worry – we will send you via e-mail the glossary of technical terms which we use in our seminars. Every time that our guest speaker uses a new technical term, he will pause and explain its meaning in layman terms. Mathias Levarek believe in using as few technical terms as possible. He specializes in explaining the world of search engines from basic to advanced solutions using a wording that will be understood by everyone. If you are new to the world of SEO, our seminars represent the ultimate educational option available on the marketplace.
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FAQ #4: I am an SEO expert...Why should I attend these seminars?
If you are a veteran in the world of SEO, you will definitely find our seminars very refreshing! We will cover every subject in detail, allowing you to revise and adjust your SEO knowledge accordingly. Obviously we will cover a lot of subjects you already know, but we are convinced that you will be surprised by how much your SEO vision will expand. Mathias Levarek is one of the rare SEO specialists who has been involved with SEO applications in 28 different languages. From one language to the next, the ranking criteria are different...the SEO options differ, as well. Furthermore, we will also discuss SEO geo-targeting in English (improving the rankings of a website in English on specific markets: US/UK/Australia/New Zealand/South Africa, etc.). Our seminars will definitely bring your SEO expertise to the next level!
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FAQ #5: Do you give special corporate discounts for a party of 5 (or more) attendees?
Yes, we do in most cases, however, we cannot guarantee to give group discounts for every event. Since, some of our seminars are booked up to 6 months in advance...we invite you to contact us for more information.
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FAQ #6: Why a 1/2 day seminar?
From the US to London, from Sydney to New Delhi, we have attended almost every single SEO seminar available on the marketplace (and our staff has attended every major event). Most SEO seminars are 1-3 days. Some of them feature excellent information, but in all cases, such information is diluted with hundreds of hands-on examples which may not apply to you. Furthermore, many SEO seminar usually starts at $800-$1,000 per day and can be as much as $2,000-$3,000 for longer events.
Rather than boring you for a couple days with repetitive information using different case studies, we go straight to the point. There is a great deal that can be said about search engine optimization without being redundant. We have condensed the information which you need to learn in a half-day seminar to keep our event interesting and vibrant the entire time. We are not here to deliver a 2-day show, inviting 10 guest speakers and having frequent coffee breaks. Our seminars generally start early morning around 8:30. We take a half-hour break around mid-morning, then continue until lunchtime... We are committed to delivering the crucial information SEO in a 4-hour event which will change the way you look at internet marketing forever.
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